Microsoft Dynamics 365 Customer Insights
Digital multi-channel marketing on one platform
My Challenges
Everything may not have been better in the past, but marketing was clearer. There were simply far fewer media and channels through which to reach potential customers. Today, many traditional marketing activities are being complemented or replaced by digital channels. Channels with completely new rules and many new opportunities - and often little overview on the part of companies.
Potential customers no longer wait for advertising to reach them; they proactively research online and easily compare prices and services. Reaching the right audience at the right time with the right offer has become a real challenge. As a result, the demands for effective marketing are growing - and so are the costs.
We've got something for you.
How I will be supported
Wouldn't it be great if your company had a central platform for all marketing efforts? Yes, it would: Your employees would then see multi-channel marketing campaigns at a glance and immediately know how current marketing measures are performing. You have a solution that can be seamlessly integrated into your existing system landscape and your team can start immediately.
Built-in marketing automation capabilities for emails, landing pages, telemarketing, SMS, LinkedIn, and other customer-specific channels show in real time which channels campaigns are most effective on. This allows you to focus budgets and get high-quality leads. Your ROAS increases. And the mood in the marketing department at the same time.
My benefit
Using preconfigured dashboards and interactive reports, as well as the accompanying advice from COSMO CONSULT, you can quickly decide which marketing activities really make sense. As a result, precious budgets are no longer used for measures that are ultimately ineffective. The average cost of lead generation is significantly reduced.
The use of innovative Microsoft technologies from the Dynamics 365 ecosystem, as well as interaction with other COSMO CONSULT applications, as well as in-depth implementation know-how, gives your company completely new freedom to communicate with existing and potential customers.
After over 100 successful implementations, COSMO CONSULT ensures that the solution can be seamlessly integrated into existing system landscapes and that all advantages can be used immediately.
Gain various product insights
New Customer journey
Optimized marketing processes
- Prevention of media discontinuities
- Rapid development of campaign assets
- Integration of digital and traditional marketing channels
More time for market development and customers
Better marketing metrics
- Easily manage marketing budgets
- Campaign effectiveness at the click of a button
- 360-degree customer overview
Real-time decisions for investments
Growth
- Focus on the right target groups
- Tailor-made, personalized offers
- Integration of marketing and sales
Increase lead generation at a lower cost
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