CRM Software for Publishers | COSMO Publisher CRM
The media and publishing solution based on Microsoft Dynamics 365
My Challenges
The reader and advertising market is the heart of a publishing house. As a result, they are likely to spend a lot of time changing processes, structures and product offerings in order to stay one step ahead of the new digital competitors. In addition, there is the pressure to reach current and potential customers on digital channels at the right time and with the right content.
We can help you with this.
How I will be supported
Imagine your company receiving specialized support in managing advertising and subscriber customers, as well as acquiring new customers. Your processes become not just better, but excellent—from preparing quotations and creating service requests to managing all business partner relationships. You gain access to all the information you need, along with a seamless 360-degree view, even on mobile. It’s hard to imagine a better perspective.
The publishing software comes with everything you need for more success: integrated sales management, a booking system for print and online advertisements, and targeted marketing activities. They work with a system that can do it all. And makes it easier for your employees to be highly motivated and efficient.
My benefit
COSMO Publisher CRM supports publishers with new business models and effective advertising concepts, such as direct marketing or event management, with a consistent customer-centric "customer first" strategy.
With professional multi-channel marketing, you can reach customers on the right channels and create the conditions for a continuous digital customer journey. Integrated analysis functions make it possible to derive trends and new products for your market at an early stage. The solution creates the perfect basis for a broad and sustainable revenue structure.
Gain various product insights
Targeted ad and subscriber management
- Mapping of relationship networks
- Targeted customer approach and prospect processing
- Handling of cooperations, events and competitions
Process optimization in ad and subscriber management
Built-in analytics
- Increasing the quality of decision-making
- Illustration of contracts, orders, subscriptions and their history
- Basis for growth
Growth through cost reduction, increased efficiency and quality
Measurability of sales opportunities
- Identify sales opportunities and needs at an early stage
- Expanding collaborations and expanding partnerships
- Tracking and measurability of opportunities and successes
Increasing the planning quality of the sales process
System Requirements
This app requires Microsoft Dynamics 365 Sales.
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